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S&D Pet SuppliesDesign case study

A modern eCommerce platform built around product discovery and a bespoke enquiry basket for consultative purchasing.

Sector
Pet Food & Supplies
Services
eCommerce, Enquiry System, Print
Tools
WordPress, WooCommerce
Location
Burgess Hill, West Sussex
S&D Pet Supplies website mockup

The Brief

An independent pet supplies retailer needed a modern presence that reflected the brand, supported online sales and made it quick to find the right products.

The Approach

We mapped the journey from browsing categories through to checkout and repeat purchase, shaping a clean structure that reduces friction and improves product discovery.

The Design

S&D Pet Supplies design 1
S&D Pet Supplies design 2

The Build

What we delivered.

  • —Fully responsive build optimised for desktop and mobile
  • —Clear product categorisation
  • —Secure online checkout
  • —Easy-to-manage product system
01

Online Enquiry Basket

Customers build a shortlist of products and send one consolidated enquiry — a consultative buying journey that improves enquiry quality and cuts back-and-forth.

02

Print Design

Leaflets and business cards supplied print-ready, communicating free samples, expert guidance and local delivery in the brand’s visual identity.

The Result

A clear, friendly digital presence that supports higher-quality enquiries while keeping a personal, consultative approach.

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